Sales Seeing the Future of Online Sales While the human touch will always be essential in home sales, technology can help by enhancing what an online sales consultant can do
Digital Marketing Marketers vs. Algorithms: Stop Playing Private Eye Trying to outsmart algorithms is a fool’s game. Great content is what matters. Here’s why
Sales + Marketing Welcome to the Sales Environment of the Future Information is available faster and in larger quantities than ever before. Taking best advantage means using a mix of technologies
Digital Marketing Google Analytics Is a Marketer's Best Friend How to use analytics to cull the most accurate and useful data
Sales + Marketing Digital 101 for Builders Traditional marketing is no longer enough for today's builders. Here's why
Digital Marketing Virtual Bests In-Person Visits Facing a super-fast housing market, buyers skip open houses and in-person visits in order to get a jump on the competition
New-Home Marketing The 13 Top Digital Trends for Builders A digital marketing expert's view on the hottest advances coming your way for 2017
Digital Marketing Real Estate Companies Offer House Tours Through Virtual Reality A slideshow of 30 photos on a listings page is nice, but a full 3D experience is much more effective when trying to sell a house. The...
Digital Marketing Reaching Your Target Audience in a Competitive Online Landscape If you’re not using all possible resources to pursue everyone who has shown interest in your product, you need to start—today
Business Management What Are Your Customers Saying About You? How to manage your online reputation and win new business
